March 20, 2024 | Forbes
BrightEdge Founder and Executive Chairman, Jim Yu, speaks with Forbes on what to expect from Google's generative AI-powered search: Search Generative Experience.
March 13, 2018 | MarketingCharts
What's "the next big trend" in marketing? BrightEdge asked more than 500 search, content, and digital marketers that very question.
March 12, 2018 | Andy Betts
A recent BrightEdge survey of over 500 search, content and digital marketers found that more than 30% of respondents cited a better understanding of the customer as the foremost advantage.
February 28, 2018 | USA Weekly
USA Weekly interviewed Jim Yu to discover what challenges BrightEdge is facing in its business and what advice Jim would give to a younger version of himself.
February 20, 2018 | Jim Yu
A strong website is a lifeline for most companies. Contributor Jim Yu recommends using it to push smart SEO content, social agendas, and AI-first technologies.
February 08, 2018 | Jim Yu
We have entered a new era of search where SEO and content marketing have converged.
February 06, 2018 | Glen Stansberry
In April 2017 marketing firm BrightEdge surveyed 252 digital marketers at Fortune 500 brands. They found that about 66% of marketers surveyed don't plan on doing anything for the next 12 months with voice search marketing.
January 23, 2018 | Jim Yu
Columnist Jim Yu believes that by incorporating the power of artificial intelligence (AI) and deep learning, search marketers can move beyond simple observations and find new patterns in user behavior.
January 11, 2018 | Sudipto Ghosh
Cognitive Automation, Neural Intelligence, Emotional AI, Conversation Assistants, and Proximity Guides -- AI as a technology has come a long way...
January 09, 2018 | Jim Yu
What is a 'marchitecture,' and why should it be an essential part of your strategy? Columnist Jim Yu explains how it can bridge the gap between your technology infrastructure and your customers' needs.
January 08, 2018 | Sudipto Ghosh
Diving deeper into the niche of content marketing, we spoke to Erik Newton, Vice President of Marketing and Head of SEO, BrightEdge.
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